What is penetration pricing sometimes referred to as?
A) market-plus pricing
B) market-minus pricing
C) cost-plus pricing
D) prestige pricing

Name: What is penetration pricing sometimes referred to as? A) market-plus pricing B) market-minus pricing C) cost-plus pricing D) prestige pricing
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Penetration pricing is sometimes referred to as market-minus pricing because it involves setting a low price to enter a competitive market and attract customers.

What Is Penetration Pricing Sometimes Referred to As