What is one of the challenges of measuring competitive advantage using the economic value creation approach?
A) The value placed on a product or service by the consumer changes according to income and preferences.
B) It is difficult to measure the economic value created for all products and services across the organization.
C) It is challenging to determine the value of a product or service from a customer's perspective.
D) All of these.

Question

Quizplus · Accepted Answer

All of the above are challenges that must be kept in mind when measuring competitive advantage under the economic value creation framework.

What Is One of the Challenges of Measuring Competitive Advantage