Humor is more commonly used and is typically more effective with _____ products.
A)low-involvement,thinking
B)high-involvement,thinking
C)low-involvement,feeling
D)high-involvement,feeling
E)high-involvement,analyzing

Question

Quizplus · Accepted Answer

Humor is often more effective with low-involvement, feeling products because these products are typically purchased with less thought and more emotion, making humor a good way to engage consumers.

Humor Is More Commonly Used and Is Typically More Effective