"Diamonds are forever," "Impossible is Nothing" and "Just do it" are all examples of:
A)unique selling propositions.
B)long-running advertising campaign themes.
C)inherent drama appeals.
D)copy platforms.
E)creative blueprints.

Question

Quizplus · Accepted Answer

"Diamonds are forever," "Impossible is Nothing" and "Just do it" are all examples of long-running advertising campaign themes, as they have been used consistently over a long period of time to promote their respective brands.

"Diamonds Are Forever," "Impossible Is Nothing" and "Just Do It