One of the four key building blocks in building a customer-focused business is
A) CRM tools.
B) a revised product mix.
C) sales training.
D) organizational realignment.
E) marketing research.
Correct Answer:
Verified
Q17: A business orientation that is focused on
Q18: Product profit centres, product managers, and product
Q19: McDonald's constantly tries new ventures, such as
Q20: With a product-centric approach,
A) all decisions start
Q21: At Arbol Industries, a factory marketing coordinator
Q23: One of the traps to avoid on
Q24: The first step Arbol Industries took in
Q25: A business committed to collecting and disseminating
Q26: Customer focus is diametrically opposite to
A) service
Q27: Building a customer-focused business requires
A) an investment
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