Before conducting primary research, this technique can help identify gaps in knowledge and what traps to avoid.
A) focus groups
B) secondary research
C) ethnographies
D) depth interviews
E) exploratory research

Question

Quizplus · Accepted Answer

Secondary research involves reviewing existing literature and data, which can help identify what is already known about a topic and where there may be gaps. It can also highlight common pitfalls or mistakes to avoid in the research process.

Before Conducting Primary Research, This Technique Can Help Identify Gaps