Question 1

Enduring beliefs and ideals that individuals hold are referred to as:

Accepted Answer

Values refer to enduring beliefs and ideals that individuals hold.

Question 2

Analyzing the business problem typically involves:

Accepted Answer

Analyzing the business problem typically involves uncovering relevant facts, making conclusions, and taking positions.

Question 3

In the context of dealing with business problems, which of the following should ideally be the first step?

Accepted Answer

To remain competitive and profitable, businesses constantly need to identify and overcome problems. The first step in problem solving is identifying business problems. This involves understanding an organization's business objectives and related challenges. It involves asking many questions from a lot of angles.

Question 4

Which of the following best defines facts?

Accepted Answer

Facts are statements that can be relied on with a fair amount of certainty (most things are not absolutely certain in the business world) and can be observed objectively.

Question 5

Which of the following is typically included in the planning stage of writing an effective business message?

Accepted Answer

In order to create an effective business message, during the planning stage, you should understand the needs of the audience, generate the best of ideas to address a business issue and identify the primary message and key points. Refer to figure 5.1.

Question 6

In the context of the planning process for effective business messages, priorities of the targeted audience typically:

Accepted Answer

Priorities involve ranking or assigning importance to things, such as projects, goals, and tasks. Priorities tend to shift more often than values.

Question 7

To break out of the reputation of an inexperienced newcomer one should:

Accepted Answer

To break out of a reputation as an inexperienced newcomer one should attend a lot of meetings to get to know as many colleagues as possible.

Question 8

Which of the following is typically included in the reviewing stage of writing an effective business message?

Accepted Answer

In order to create an effective business message, during the reviewing stage, you should ensure that the communication is fair, consider whether your message is effective, and remove any distractions. Refer to figure 5.1.

Question 9

George, the marketing manager at Regal, believes that an employee should always act ethically and should also report instances of unethical behavior that he encounters.This belief held by George is an example of a(n):

Accepted Answer

Values refer to enduring beliefs and ideals that individuals hold.

Question 10

Which of the following is most likely to be a characteristic of excellent business thinkers?

Accepted Answer

Excellent business thinkers possess a number of characteristics. First, they clearly and precisely identify and articulate key questions and problems. Second, they gather information from a variety of sources. Third, they make well-reasoned conclusions and solutions. Fourth, they remain open to alternatives to approaching and reasoning about the business problem-that is, they are mentally flexible.

Question 11

In the context of the AIM planning process, which of the following tends to be the single most important planning step for many messages?

Accepted Answer

For many messages, identifying reader benefits and constraints is the single most important planning step.

Question 12

Which of the following is the first step in the AIM planning process for developing influential messages?

Accepted Answer

The planning process for developing influential messages should include analyzing the needs of your audience, developing sound ideas that meet those needs, and then structuring your message.

Question 13

Vanessa has been assigned the task of creating an effective business message aimed at improving the productivity of the employees in her company.In the process of creating the business message, she studies the background of the employees, their needs, and priorities.To which of the following steps of the planning process for developing influential messages does Vanessa's action typically belong?

Accepted Answer

The planning process for developing influential messages should include analyzing the needs of your audience. Effective business communicators possess an uncanny ability to step into the shoes of their audience members. They think about their needs, priorities, and values. They envision how their readers will respond when getting the message-in thought, feeling, and action.

Question 14

_____ involve ranking or assigning importance to things, such as projects, goals, and tasks.

Accepted Answer

Priorities involve ranking or assigning importance to things, such as projects, goals, and tasks. Priorities tend to shift more often than values.

Question 15

Which of the following is typically included in the drafting stage of writing an effective business message?

Accepted Answer

In order to create an effective business message, during the drafting stage, you should set a positive and other-oriented tone, make the message easy to read, and make the message easy to navigate. Refer to figure 5.1.

Question 16

In the course of creating an effective business message, excellent business thinkers are most likely to:

Accepted Answer

Excellent business thinkers possess a number of characteristics. First, they clearly and precisely identify and articulate key questions and problems. Second, they gather information from a variety of sources. Third, they make well-reasoned conclusions and solutions. Fourth, they remain open to alternatives to approaching and reasoning about the business problem-that is, they are mentally flexible.

Question 17

Which of the following is true about excellent business writers?

Accepted Answer

As one crafts business messages, it is advisable that he/she maintains a listener-centered approach.

Question 18

An excellent business writer is most likely to:

Accepted Answer

Expert business writers not only produce more effective written communications, but they also do so more quickly than average writers. Their secret is to devote a much higher percentage of their time to the planning and reviewing stages.

Question 19

Which of the following is one of the three-components of the AIM planning process for developing influential messages?

Accepted Answer

The planning process for developing influential messages should include analyzing the needs of your audience, developing sound ideas that meet those needs, and then structuring your message.

Question 20

Which of the following is typically true of excellent business thinkers?

Accepted Answer

Excellent business thinkers possess a number of characteristics. First, they clearly and precisely identify and articulate key questions and problems. Second, they gather information from a variety of sources. Third, they make well-reasoned conclusions and solutions. Fourth, they remain open to alternatives to approaching and reasoning about the business problem-that is, they are mentally flexible.

Quiz 5: Creating Effective Business Messages

Enduring beliefs and ideals that individuals hold are referred to as:

Analyzing the business problem typically involves:

In the context of dealing with business problems, which of the following should ideally be the first step?

Which of the following best defines facts?

Which of the following is typically included in the planning stage of writing an effective business message?

In the context of the planning process for effective business messages, priorities of the targeted audience typically:

To break out of the reputation of an inexperienced newcomer one should:

Which of the following is typically included in the reviewing stage of writing an effective business message?

George, the marketing manager at Regal, believes that an employee should always act ethically and should also report instances of unethical behavior that he encounters.This belief held by George is an example of a(n) :

Which of the following is most likely to be a characteristic of excellent business thinkers?

In the context of the AIM planning process, which of the following tends to be the single most important planning step for many messages?

Which of the following is the first step in the AIM planning process for developing influential messages?

_____ involve ranking or assigning importance to things, such as projects, goals, and tasks.

Which of the following is typically included in the drafting stage of writing an effective business message?

In the course of creating an effective business message, excellent business thinkers are most likely to:

Which of the following is true about excellent business writers?

An excellent business writer is most likely to:

Which of the following is one of the three-components of the AIM planning process for developing influential messages?

Which of the following is typically true of excellent business thinkers?