How can a company acquire secondary data?
A) by organizing focus groups
B) by researching relevant magazine and newspaper articles
C) by conducting online surveys
D) by analyzing garbage

Question

Quizplus · Accepted Answer

The best option for a company to acquire secondary data is by researching relevant magazine and newspaper articles. This method is cost-effective and provides a wealth of information from credible sources.

Option A, organizing focus groups, would generate primary data rather than secondary data.

Option C, conducting online surveys, may also produce primary data, depending on the specific questions asked, but can also provide some secondary data.

Option D, analyzing garbage, is not a common or ethical method of acquiring data and may violate privacy laws.

How Can a Company Acquire Secondary Data