________________ play a larger role when a company is reordering as compared to ordering for the first time.
A)Gatekeepers
B)Purchasing managers
C)Selling centers
D)Key account buyers

Question

Quizplus · Accepted Answer

Purchasing managers typically play a larger role in the reordering process, as they are responsible for overseeing and managing the procurement of goods and services, including repeat orders, to ensure that their organization's needs are met efficiently and cost-effectively.

________________ Play a Larger Role When a Company Is Reordering