
Think Gum, the company profiled in the opening feature for Chapter 3, produces gum. The idea behind Think Gum is to produce a gum that includes ingredients that improve concentration and memory. Think Gum initial target market was:
A) electronic game enthusiasts
B) extreme sports enthusiasts
C) college students
D) athletics
E) business professionals
Correct Answer:
Verified
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A) original research and is
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