A retailer can most effectively track consumer purchases through ________.
A) a consumer loyalty program
B) panel data
C) want slips
D) want books

Question

Quizplus · Accepted Answer

Consumer loyalty programs are designed to track consumer purchases and provide incentives for continued purchases. This allows retailers to analyze consumer behavior and make informed decisions about marketing and product offerings. Panel data, want slips, and want books may also provide information on consumer purchases, but they are not as effective as loyalty programs in tracking individual consumer behavior.

A Retailer Can Most Effectively Track Consumer Purchases Through ________