Using intuition,continuing what was done before,and copying a successful competitor's strategy are examples of ________.
A) retail strategies based on nonsystematic research
B) creative problem solving
C) the marketing concept applied to retailing
D) executive judgment

Question

Quizplus · Accepted Answer

Intuition, continuing what was done before, and copying a successful competitor's strategy are all examples of nonsystematic research or a lack of data-driven analysis, which falls under retail strategies based on nonsystematic research. These strategies may not be effective in the long run or may not be backed up by empirical evidence.

Using Intuition,continuing What Was Done Before,and Copying a Successful Competitor's