Conformity may be more prevalent,rather than less prevalent,in online situations if individuals' collective identities are salient.

Question

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Collective identity refers to the sense of identification that individuals have with a particular group or community. In online situations where collective identities are salient, individuals may be more prone to conform to group norms and expectations in order to maintain positive social identity and avoid rejection or ostracism. As a result, conformity may actually be more prevalent in these situations than in offline contexts.

Conformity May Be More Prevalent,rather Than Less Prevalent,in Online Situations