It is strategically not sensible for a firm to consider asking suppliers and customers to join a cross-functional self-managed team that is testing iterations of future products.

Question

Quizplus · Accepted Answer

By going beyond company borders and including others on a cross-functional self-managed team, a firm can learn first-hand from suppliers and customers about market trends that affect its business.

It Is Strategically Not Sensible for a Firm to Consider