Which one of the following questions represents the concept of opportunity cost?
A) What's the time value of the person tasked with creating content for the corporate blog?
B) How fast should companies respond to crisis situations in social media?
C) How risky is it for a company to allow the sharing of a brand message beyond the company's discretion?
D) Should a company allow manipulation of their message beyond the company's discretion?
E) Should a company allow negative tweets about them on their Twitter company account?

Question

Quizplus · Accepted Answer

Opportunity cost refers to the trade-off between choosing one option over another. In this case, the concept of opportunity cost relates to the value of the person's time spent on creating content for the corporate blog, which could have been spent on other productive activities.

Which One of the Following Questions Represents the Concept of Opportunity