A company's values or core values concern
A)whether and to what extent it intends to operate in an ethical and socially responsible manner.
B)how aggressively it will seek to maximize profits and enforce high ethical standards.
C)the beliefs and operating principles built into the company's balanced scorecard for measuring performance.
D)the beliefs, traits, and behavioral norms that company personnel are expected to display in conducting the company's business and pursuing its strategic vision and mission.
E)the beliefs, principles, and ethical standards that are incorporated into the company's strategic intent and business model.

Question

Quizplus · Accepted Answer

Core values are the beliefs, traits, and behavioral norms that a company expects its personnel to display while conducting its business and pursuing its strategic vision and mission. Core values guide the company's actions and decisions and help create a distinct corporate identity, culture, and brand image.

A Company's Values or Core Values Concern