_____ is defined as the estimated total number of different people who listen to a radio station for a minimum of five minutes in a quarter-hour period within a reported daypart.
A)A shill
B)An interconnect
C)Station rep
D)Cume
E)An affiliate

Question

Quizplus · Accepted Answer

Cume is the industry term for cumulative audience, which refers to the estimated total number of different people who listen to a radio station for a minimum of five minutes in a quarter-hour period within a reported daypart.

_____ Is Defined as the Estimated Total Number of Different