Which of the following events is considered one of the major impetuses behind the growth of direct marketing?
A)Increase in the number of working women
B)Invention of the printing press
C)Development and expansion of the U.S.Postal Service
D)Development of multinational companies and international markets
E)Law that mandates public education

Question

Quizplus · Accepted Answer

The development and expansion of the U.S. Postal Service made it easier and more efficient to send mail to a large number of people, which allowed for direct mail to become a popular and effective way of advertising.

Which of the Following Events Is Considered One of the Major