Customers who have the ability to approve the purchase others make are called which of the following?
A)recommenders
B)economic buyers
C)decision makers
D)end users

Question

Quizplus · Accepted Answer

The customers who have the ability to approve the purchase others make are known as decision makers. They have the final say in buying decisions and can approve or reject any purchases made by recommenders or economic buyers. Therefore, option C is the correct choice. The other options, such as recommenders, economic buyers, and end users, are not the appropriate terms to describe customers who have purchasing approval power.

Customers Who Have the Ability to Approve the Purchase Others