A _____ is the part of a Web site that keeps track of selected items for purchase and automates the purchasing process.
A) trigger word
B) shopping cart
C) marketspace
D) padlock
Correct Answer:
Verified
Q22: Obtaining identifiable names to use on the
Q23: In the _ stage of customer relationship
Q24: Grouping customers by variables such as social
Q25: A(n) _ is a short promotional message
Q26: A subtle way for advertisers to promote
Q28: The first time that a particular visitor
Q29: Customers' perceptions of a product are called
Q30: The _ element of the marketing mix
Q31: Companies that have a well-established brand name
Q32: Some Web pages have banner ads that
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