When people must choose between two alternatives,and they recognize one alternative but not the other,they often infer that the alternative they recognize has the higher value.This decision-making heuristic is called the
A) representativeness heuristic.
B) recognition heuristic.
C) framing heuristic.
D) conjunction heuristic.

Question

Quizplus · Accepted Answer

The recognition heuristic is used when people must decide between two alternatives and they only recognize one of them. They tend to assume that the recognized alternative has the higher value, without considering other factors. This heuristic is often used in decision-making because it is quick and requires less effort than considering all available information.

When People Must Choose Between Two Alternatives,and They Recognize One