Which of these documents would not qualify as primary research?
A) A recent survey of your company's top clients
B) The most recent issue of a trade magazine in your industry
C) Notes from a conversation you recently had with a local government official
D) Your company's latest balance sheet
E) All of the above are examples of primary research.

Question

Quizplus · Accepted Answer

B)Primary research is new research conducted for a specific project.An item such as a trade magazine,produced outside of a company for more general needs,would not qualify as primary research for that company.

Which of These Documents Would Not Qualify as Primary Research