PRIZM NE is a classification system that delineates every neighborhood in the United States into 66 clusters based on their demographic characteristics.
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Q6: Geodemographic clustering systems have been developed only
Q7: Due to privacy laws,marketers are not able
Q8: Demographics refers to information about consumers' attitudes,values,motivations,and
Q9: In the VALS segmentation scheme,consumer segments are
Q10: Purchasing patterns often are influenced more by
Q12: The premise underlying geodemographic targeting is that
Q13: The best predictor of one's future behavior
Q14: The first major step in the market
Q15: Futures Company MindBase psychographic segmentation scheme consists
Q16: Market segmentation is the act of dividing
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