A company that wanted to make use a source bolster could:
A)create a rational message
B)hire a popular celebrity to serve as a spokesperson
C)use non-traditional channels
D)eliminate noise from the communication process
E)encode without consideration for the target audience's field of reference

Question

Quizplus · Accepted Answer

Hiring a popular celebrity as a spokesperson can bolster the source by leveraging the celebrity's influence and credibility to enhance the company's message.

A Company That Wanted to Make Use a Source Bolster