Which risk factor motivate some customers to buy extended warranty for a set of TV?
A)Social risk
B)Performance risk
C)Physiological risk
D)Financial risk
E)Perceived risk

Question

Quizplus · Accepted Answer

Financial risk refers to the risk of a financial loss, and buying an extended warranty can provide customers with a sense of financial security, knowing that they will not have to incur additional expenses in case the TV fails or malfunctions. This factor motivates customers to buy extended warranties.

Which Risk Factor Motivate Some Customers to Buy Extended Warranty