Which of the following is the last stage of the market segmentation process?
A) Delineating the firm's current situation
B) Deciding the marketing mix strategy
C) Dividing markets on relevant dimensions
D) Developing product positioning

Question

Quizplus · Accepted Answer

To complete its marketing plan the firm must finalize the marketing mix or mixes to be used for each segment. Selection of the target market and designing the marketing mix go hand in hand.

Which of the Following Is the Last Stage of the Market