Which strategy raises the questions of whether to compete on the basis of lower cost or differentiation and whether to compete for the biggest market or a niche market?
A) business
B) corporate
C) competitive
D) functional
E) focus

Question

Quizplus · Accepted Answer

The competitive strategy specifically focuses on how to compete with other businesses and involves decisions around cost and differentiation as well as the target market. Therefore, it raises the questions of whether to compete based on cost or differentiation and whether to target the biggest market or a niche market.

Which Strategy Raises the Questions of Whether to Compete on the Basis