A researcher does a study for a new Super Target store.The client wants to know which of five cities should be selected,and a specific location within the city of choice.The researcher investigates several sources of secondary data and finds the following:
City Population Growth Growth in Retail Sales
Metropolis 5% 14%
Smallville 7% 13%
Gotham City 4% 8%
The Big Apple 2% 4%
The Big Easy 10% 17%
The researcher,based on the information at hand,recommends The Big Easy,and asks to be paid.Why should the client not pay the researcher?
A)the information not collected in a timely manner
B)not enough information provided
C)how the information was collected
D)what information was collected
E)none of these

Question

A researcher does a study for a new Super Target store.The client wants to know which of five cities should be selected,and a specific location within the city of choice.The researcher investigates several sources of secondary data and finds the following:
City	Population Growth	Growth in Retail Sales
Metropolis	5%	14%
Smallville	7%	13%
Gotham City	4%	 8%
The Big Apple	2%	 4%
The Big Easy	 10%	17%
The researcher,based on the information at hand,recommends The Big Easy,and asks to be paid.Why should the client not pay the researcher?
A)the information not collected in a timely manner
B)not enough information provided
C)how the information was collected
D)what information was collected
E)none of these

Quizplus · Accepted Answer

The researcher has only provided population growth and growth in retail sales data for each city. There may be other important factors to consider such as demographics, competition, and availability of suitable locations. Without more comprehensive information, it would be premature to recommend a specific city and location for the Super Target store.

A Researcher Does a Study for a New Super Target