Which of the following should be action oriented?
A)objectives statement
B)marketing research problem
C)management decision problem
D)statement of problem symptoms
E)none of these

Question

Quizplus · Accepted Answer

The management decision problem should be action-oriented as it defines the specific action that needs to be taken by management to solve the problem. The objectives statement outlines what needs to be achieved, the marketing research problem identifies the information needed to solve a problem, and the statement of problem symptoms describes the symptoms of a problem. None of these are inherently action-oriented.

Which of the Following Should Be Action Oriented