Investing in a sports entity to support overall organizational objectives,marketing goals,and/or promotional strategies is called _____.
A) sales promotion
B) advertising
C) sponsorship
D) personal selling
E) image building

Question

Quizplus · Accepted Answer

Investing in a sports entity to support overall organizational objectives, marketing goals, and/or promotional strategies is called sponsorship. It involves providing financial support or other resources to a sports organization in exchange for exposure and branding opportunities. This can include naming rights to a facility, signage, logos on uniforms, or other promotional opportunities at events.

Investing in a Sports Entity to Support Overall Organizational Objectives,marketing