Which of the following is an example of an analytical CRM system?
A)Campaign management
B)Data mining
C)Loyalty program
D)Personalized web page

Question

Quizplus · Accepted Answer

Data mining is an example of an analytical CRM system because it involves analyzing large sets of customer data to identify patterns and make predictions. Campaign management and loyalty programs are examples of operational CRM systems, while personalized web pages are a combination of operational and collaborative CRM systems.

Which of the Following Is an Example of an Analytical