Niche marketing is also sometimes called ________.
A) attitude research
B) attribution
C) value expression
D) micromarketing
E) dual mediation

Question

Quizplus · Accepted Answer

Niche marketing refers to targeting a specific group of consumers with specialized needs or interests, otherwise known as a niche market. It is sometimes also referred to as micromarketing, as the focus is on a narrow segment of the overall market.

Niche Marketing Is Also Sometimes Called ________