Which of the following are the three characteristics that an advertising appeal should have?
A) engaging, informative, and stylish
B) trendy, compelling, and appealing
C) meaningful, believable, and distinctive
D) unique, emotional, and entertaining
E) humorous, memorable, and interesting

Question

Quizplus · Accepted Answer

The three characteristics that an advertising appeal should have are meaningful (relevant to the target audience), believable (credible), and distinctive (sets the brand apart from competitors). Option C is the only one that encompasses all three of these attributes.

Which of the Following Are the Three Characteristics That an Advertising