Of the following actions, which is permitted in personal selling activities?
A) obtain or use trade secrets
B) criticize competitors by using inaccurate information
C) bribes to those who can influence a sale
D) offer incentives such as discounts based on size of an order
E) stretching the truth when describing advantages of a product

Question

Quizplus · Accepted Answer

Offering incentives such as discounts based on the size of an order is a common practice in personal selling activities and is considered ethical. Obtaining or using trade secrets, criticizing competitors using inaccurate information, offering bribes, and stretching the truth when describing product advantages are all unethical and illegal actions.

Of the Following Actions, Which Is Permitted in Personal Selling