Which of the following is one of the two types of competitive pressure that affects the ability of multinational enterprises to compete in the global marketplace?
A) pressure for cost increases
B) pressure for local responsiveness
C) pressure for value creation
D) pressure for increased profitability

Question

Quizplus · Accepted Answer

Firms that compete in the global marketplace typically face two types of competitive pressure that affect their ability to realize location economies and experience effects, and to leverage products and transfer competencies and skills within the enterprise. They face pressures for cost reductions and pressures to be locally responsive.

Which of the Following Is One of the Two Types