Roni Harris is a college student in the business department of her local university.She came in to college thinking she wanted to become an Accounting major,but discovered that she is interested in product marketing and in sales.
-At her new job,Roni talks with a prospect who is strongly interested in the product,but does not have the budget to purchase a full year subscription.When Roni reports this to her manager,her manager says,"Turn it into a win-win!" What does the sales manager mean by this?
A) She wants Roni to sell the product to the customer at cost.
B) She wants Roni to work with the customer to sell a length of subscription the customer can afford.
C) She wants Roni to work with the research department to lower costs so the subscription will be able to be sold at a lower price point.
D) She wants Roni to ask the prospect for a referral to another prospect who can buy,so the time spent with this prospect won't be a loss.
E) She wants Roni to say a polite thanks and goodbye to the prospect and move on to the next lead.
Correct Answer:
Verified
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