The primary objective of a sales routing and scheduling plan is to:
A)have a written record of where you have been and where you are going.
B)increase actual selling time by reducing travel time.
C)determine the geographical distribution of customers.
D)initiate new contacts with potential customers.
E)create another list of things to be accomplished.

Question

Quizplus · Accepted Answer

The primary objective of a sales routing and scheduling plan is to increase actual selling time by reducing travel time. This is achieved by grouping together customers located in the same geographical area and avoiding unnecessary travel between distant customers. A written record of where you have been and where you are going is important, but it is not the primary objective. The geographical distribution of customers is a consideration in creating a routing plan, but it is not the primary objective. Initiating new contacts with potential customers can be a goal of sales routing, but it is not the primary objective. Creating another list of things to be accomplished is not the primary objective of sales routing and scheduling.

The Primary Objective of a Sales Routing and Scheduling Plan