A product management structure:
A)decentralizes decision making while increasing the amount of product specialization within the SBU.
B)centralizes decision making while decreasing the amount of product specialization within the SBU.
C)makes conflict resolution mechanisms hierarchical while increasing the amount of product specialization within the SBU.
D)makes conflict resolution mechanisms participative while decreasing the amount of product specialization within the SBU.

Question

Quizplus · Accepted Answer

Decentralizing decision making allows for more input from specialized product teams within the SBU, which can lead to more innovative and effective product development. Increasing the amount of product specialization within the SBU also helps ensure that there are individuals with deep knowledge of the product who can contribute to decision making.

A Product Management Structure