Marketers' concerns over the effectiveness and efficiency of their websites have led to the development of _____,software solutions that monitor and summarize website usage patterns.
A)central remote server system
B)web analytics
C)search engine optimization
D)cloud computing

Question

Quizplus · Accepted Answer

The software solutions that monitor and summarize website usage patterns are known as web analytics. Option A (central remote server system) is incorrect as it refers to a type of system for managing computer resources. Option C (search engine optimization) is incorrect as it refers to the process of optimizing websites to improve their search engine rankings. Option D (cloud computing) is also incorrect as it refers to the delivery of computing services over the internet.

Marketers' Concerns Over the Effectiveness and Efficiency of Their Websites