_____ are expressed in benefits sought from a particular product or service.
A)Customer needs
B)Product usages
C)Purchase influences
D)Market attractiveness factors

Question

Quizplus · Accepted Answer

Customer needs refer to the specific benefits or solutions that customers are seeking from a product or service. This includes functional needs (such as reliability or ease of use) and emotional needs (such as status or belonging). Product usages refer to how customers actually use the product or service, while purchase influences refer to the factors that influence a customer's decision to buy such as price, promotion, or recommendations. Market attractiveness factors refer to the overall attractiveness of a market segment, which includes factors such as size, growth rate, and competitive intensity.

_____ Are Expressed in Benefits Sought from a Particular Product