Specialty products are products that consumers seldom purchase but are important to the consumer. If the product is unavailable, substitutes are not considered.

Name: Specialty products are products that consumers seldom purchase but are important to the consumer. If the product is unavailable, substitutes are not considered.
Brand: Quizplus
Rating: 4.8 (42 reviews)

Question

Quizplus · Accepted Answer

Specialty products are unique or luxury items that consumers are willing to make a special effort to obtain. They have strong brand loyalty and substitutes are not considered.

Specialty Products Are Products That Consumers Seldom Purchase but Are