An ad for concentrated frozen orange juice dramatically highlights the product, using a combination of backlighting and low-angle shots to show the golden liquid being poured into the sparkling tumbler.What is the function of this illustration?
A)the product set in a test situation
B)the brand seen in a social context
C)the brand portrayed as a hero
D)the product used by a typical consumer

Question

Quizplus · Accepted Answer

The illustration portrays the product as a hero by using dramatic lighting and angles to highlight the golden liquid being poured into a sparkling tumbler. This is done to make the product more appealing and attractive to potential consumers.

An Ad for Concentrated Frozen Orange Juice Dramatically Highlights the Product