Inside CHS Company, there is a culture of frugality, discipline, and efficiency. The firm pays its employees a competitive wage, but there are no perks. CHS Company is likely using a
A) differentiation strategy.
B) cost leadership strategy.
C) differentiated focus strategy.
D) stuck in the middle strategy.

Question

Inside CHS Company, there is a culture of frugality, discipline, and efficiency. The firm pays its employees a competitive wage, but there are no perks. CHS Company is likely using a
A) differentiation strategy.
B) cost leadership strategy.
C) differentiated focus strategy.
D) stuck in the middle strategy.

Quizplus · Accepted Answer

CHS Company's culture of frugality, discipline, and efficiency suggests that they prioritize cost savings and efficiency. Additionally, the lack of perks suggests that they are not focused on differentiating themselves from competitors through offering unique benefits or experiences. These factors suggest that the company is relying on a cost leadership strategy.

Inside CHS Company, There Is a Culture of Frugality, Discipline