Question 1

When using multivariate testing,if you wish to test two different versions of an image,a button,and a piece of text,how many combinations will you need to test?

Accepted Answer

Each element (image, button, text) has two versions, creating 2^3 = 8 combinations.

Question 2

Describe the major issues surrounding the decisions to build and/or host your own e-commerce site or to outsource some aspects of site development.Include the advantages and disadvantages of each decision.

Accepted Answer

The answer of Describe the major issues surrounding the decisions...

Question 3

All of the following are basic functionality provided by web servers except:

Accepted Answer

A shopping cart is not a basic functionality provided by web servers. Site management tools, data capture tools, and security services are all basic functionalities provided by web servers.

Question 4

Which of the following is the minimum system architecture requirement for an e-commerce website that processes orders?

Accepted Answer

The answer of Which of the following is the minimum...

Question 5

The leading web server software is:

Accepted Answer

Apache is currently the most widely used web server software, powering over 42% of all websites on the internet. Microsoft's IIS is a distant second, with around 19% of the market share. Sun Solaris is not web server software, but rather a popular operating system for servers. Google Enterprise Server is not a commonly used web server, but rather a suite of enterprise-level search, messaging, and collaboration tools.

Question 6

_____________ is used to process certificates and private/public key information.

Accepted Answer

Secure Sockets Layer/Transport Layer Security (SSL/TLS) is a protocol that provides data encryption and authentication between servers, applications, and users. It is commonly used to process certificates and private/public key information, ensuring secure communication between parties.

Question 7

All of the following are simple steps for optimizing web page content that can reduce response times except:

Accepted Answer

Segmenting computer servers to perform dedicated functions is not a simple step for optimizing web page content. The other options such as reducing unnecessary HTML comments, using more efficient graphics, and avoiding unnecessary links to other pages on the site are straightforward ways to optimize web page content and reduce response times.

Question 8

All of the following offer website building tools except:

Accepted Answer

Apache is a web server software and does not offer website building tools. The other options (Weebly, Google Sites, and WordPress) all have website building tools.

Question 9

All of the following might be part of a website's middle-tier layer except:

Accepted Answer

The answer of All of the following might be part...

Question 10

A template test is a form of which type of testing?

Accepted Answer

The answer of A template test is a form of...

Question 11

The annual maintenance cost for a website is typically much lower than its development cost.

Accepted Answer

The answer of The annual maintenance cost for a website...

Question 12

Which of the following would you use to verify that links on web pages are valid?

Accepted Answer

Site management tools, such as web development software or content management systems, often include a feature to check for broken or invalid links on a website. This can save time and ensure that users do not encounter error pages when browsing the site. HTTP and FTP are protocols used for transferring data over the internet, while data capture tools are designed for collecting and analyzing data from various sources.

Question 13

Two-tier architecture typically includes a web server and a database server.

Accepted Answer

Two-tier architecture consists of a client and a server, where the client communicates directly with the server. In the case of web applications, the web server acts as the server and the database server acts as the backend.

Question 14

When developing an e-commerce presence,it is important to understand that the business must drive technology decisions,not the reverse.

Accepted Answer

The technology used in an e-commerce presence should align with the business goals and objectives rather than making technology decisions first and then attempting to fit the business around them.

Question 15

Which form of testing compares a control page with one that is very different?

Accepted Answer

A new concept test involves comparing a control page with a significantly different one to see if it generates better results. A template test would involve testing variations of the same basic template, a funnel test is used to optimize the steps in a conversion funnel, and a system test tests the entire system or website for any bugs or issues.

Question 16

All of the following are major players in hosting/co-location/cloud services except:

Accepted Answer

While WordPress is a popular content management system, it is not a major player in hosting, co-location, or cloud services.

Other possible answers: 
Answer: A, C, D 
 GoDaddy, Rackspace, and CenturyLink are all major players in hosting, co-location, and/or cloud services.

Question 17

Using prebuilt templates is typically one of the most expensive choices when building an e-commerce site.

Accepted Answer

Using prebuilt templates is generally one of the most cost-effective options, as they are already designed and coded, saving time and money on the web development process. Customized or personalized templates or themes may be more expensive, but using prebuilt templates is usually a budget-friendly choice.

Question 18

The SDLC methodology that can be used to create an e-commerce website has five major steps.

Accepted Answer

The SDLC methodology typically includes five major steps: planning, analysis, design, implementation, and maintenance. All of these steps can be applied to the development of an e-commerce website.

Question 19

Apache web server software works with Linux and Unix operating systems.

Accepted Answer

Apache web server software is compatible with Linux, Unix, Windows, macOS, and other operating systems, but it is primarily developed and deployed on Linux and Unix systems.

Question 20

The process of comparing a website with that of its competitors in terms of response speed,quality of layout,and design is known as:

Accepted Answer

Benchmarking involves comparing the performance of a website with that of its competitors in terms of various parameters such as response speed, quality of layout, and design. Split testing involves testing two versions of the same website to see which one performs better, funnel testing involves testing the conversion rate of a website, and system testing involves testing the functionality of a website's software system.

Quiz 4: Building an E-Commerce Presence: Websites, mobile Sites, and Apps