Joe needs to make a routine announcement about the monthly engineering department meeting. According to the Lengel-Daft Contingency Model of Media Selection, which "lean" medium would be appropriate?
A) Handwritten note to each employee
B) Personal phone call
C) Face-to-face presentation to assembled employees
D) Personal face-to-face invitation
E) General e-mail

Question

Quizplus · Accepted Answer

According to the Lengel-Daft Contingency Model, the appropriate media choice for routine announcement is a "lean" medium. General e-mail is a lean medium as it is a low-cost and efficient way of communicating information to a large group of people. It is also easy to document and can be sent to those who cannot attend the meeting.

Joe Needs to Make a Routine Announcement About the Monthly