Smith & Adams Poultry set up a computer system so that its customers (restaurants and hotels) can directly inform its central supply system about purchase volumes and dates, as well as automatically receive confirmation of orders and shipments. This is an example of a company differentiating its service in terms of ________.
A) customer relationships
B) customer training
C) installation
D) delivery ease
E) ordering ease

Question

Quizplus · Accepted Answer

Smith & Adams Poultry is differentiating its service in terms of ordering ease by setting up a computer system that allows customers to directly inform its central supply system about purchase volumes and dates, as well as automatically receive confirmation of orders and shipments. This makes the ordering process easier and more efficient for customers.

Smith & Adams Poultry Set Up a Computer System So