The third part of the marketing strategy statement includes all of the following EXCEPT ________.
A)long-run sales
B)profit goals
C)marketing mix strategies
D)short-run sales
E)A and C

Question

Quizplus · Accepted Answer

The third part of the marketing strategy statement includes long-run sales, profit goals, and marketing mix strategies, but it does not include short-run sales. Short-run sales are typically a tactical consideration and are not a part of the overarching marketing strategy.

The Third Part of the Marketing Strategy Statement Includes All