With market segmentation, a firm can better operate with limited resources.

Question

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Market segmentation allows a firm to better target specific groups of customers and tailor their marketing efforts towards them, which can lead to more efficient use of resources and increased profitability. By identifying the most valuable segments, firms can focus their resources on those areas and avoid wasting time and money on less profitable segments. Therefore, market segmentation can help firms operate more effectively and efficiently with limited resources.

With Market Segmentation, a Firm Can Better Operate with Limited