The principle of WIIFM focuses which aspect of motivation?
A)Self-actualization
B)Prosocial behavior
C)Altruism
D)Self-interest

Question

Quizplus · Accepted Answer

WIIFM stands for "What's In It For Me?" and focuses on self-interest as the driving force behind motivation. This principle suggests that individuals are more likely to engage in a behavior if they believe there is a personal benefit or reward associated with it.

The Principle of WIIFM Focuses Which Aspect of Motivation