The Internet practice of ________ is designed to deliver a groundswell of opinion, buzz, or marketplace demand for a product.
A)netcasting
B)search marketing
C)opinion leadership
D)viral marketing
E)two-stage adoption

Question

Quizplus · Accepted Answer

The Internet practice described is viral marketing, which aims to generate a buzz or groundswell of demand for a product by leveraging social networks and other digital channels to spread information and recommendations about the product quickly and extensively.

The Internet Practice of ________ Is Designed to Deliver a Groundswell